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CX VS CS:
THE DIFFERENCE AND WHY IT MATTERS

THE DIFFERENCE & WHY IT MATTERS FOR YOUR BUSINESS

Understand the difference between Customer Experience (CX) and Customer Service (CS) and how each impacts your business growth.

What You’ll Learn:

  • The fundamental difference between CX and CS.

  • How to balance CX and CS for better customer retention.

  • Practical examples of CX and CS in action.

Why This Matters for Your Business:

  • Deliver Better Customer Satisfaction: Align your strategies effectively.

  • Drive Customer Loyalty: Enhance both experience and service.

  • Optimise Business Operations: Know where to focus for maximum impact.

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Frequently Asked Questions:​

What is the difference between CX and CS?

Customer Experience (CX) is the overall perception customers have of your brand, while Customer Service (CS) is the support you provide to customers.

Why is understanding this difference important?

It helps you develop better strategies for improving customer satisfaction and retention.

Is this video suitable for beginners?

Absolutely. My video is designed for anyone who wants to master CX and CS.

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