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BRUTAL TRUTHS.
REAL FIXES. NO FLUFF.
Welcome to the blog that exposes what’s broken and shows you how to fix it fast.


THE CX LEVERS THAT MOVE CONVERSIONS FAST
You don’t need more leads—you need better CX. Here are the levers that move conversions and revenue fast.
Nov 4, 20252 min read


5 AI FIXES THAT IMPROVE CX WITHOUT KILLING THE HUMAN TOUCH
Customers don’t want AI instead of humans—they want AI that makes humans better. Here are 5 fixes that get it right.
Oct 30, 20252 min read


HOW TO USE AI FOR CX THAT CUSTOMERS ACTUALLY NOTICE
AI doesn’t matter unless customers feel the difference. Here’s how to use it for CX wins they’ll actually notice.
Oct 28, 20252 min read


WHY CONVERSIONS DROP - AND HOW TO FIX THEM FAST
Traffic isn’t your problem—conversions are. Here’s why they drop, and the quick CX fixes that turn numbers around fast.
Oct 23, 20252 min read


THE CX TWEAKS THAT TURN BROWSERS INTO BUYERS
You don’t need more traffic—you need better CX. These tweaks turn hesitant browsers into loyal buyers.
Oct 21, 20252 min read


THE CX JOURNEY GAPS COSTING YOU SALES
Customers aren’t leaving because of your ads or pricing—they’re slipping through the CX gaps in your journey.
Oct 16, 20252 min read


HOW TO MAP A CUSTOMER JOURNEY THAT ACTUALLY MAKES MONEY
Customer journey maps aren’t just CX tools—they’re profit engines. Here’s how to design one that actually makes money.
Oct 14, 20252 min read


ONBOARDING MISTAKES THAT KILL RETENTION BEFORE IT STARTS.
Retention doesn’t start at renewal—it starts the second a customer signs up. Avoid these onboarding mistakes that kill loyalty early.
Oct 9, 20252 min read


YOUR FIRST 7 DAYS DECIDE IF CUSTOMERS STAY OR GO
The clock starts ticking as soon as a customer says yes. Nail the first 7 days—or risk losing them for good.
Oct 7, 20252 min read


THE SERVICE RECOVERY FORMULA THAT KEEPS CUSTOMERS BUYING
It’s not the mistake that costs you customers—it’s how you recover. Here’s the formula that keeps them buying.
Oct 2, 20252 min read


TURN CUSTOMER SCREW-UPS INTO REVENUE WINS.
Mistakes don’t have to cost you customers—done right, they can actually grow your revenue.
Sep 30, 20252 min read


LAST-MINUTE CX FIXES THAT STILL PAY OFF THIS YEAR.
The year isn’t over—and neither are your CX opportunities. Here’s how to make fast fixes that still deliver results.
Sep 25, 20252 min read


WHY WAITING UNTIL Q4 TO FIX CX WILL COST YOU.
If you wait until Q4 to fix CX, you’ll be losing customers when you should be making your biggest gains.
Sep 23, 20252 min read


HOW SMALL CX TWEAKS CREATE BIG REVENUE WINS.
You don’t need a massive overhaul to boost revenue—just the right CX tweaks in the right places.
Sep 18, 20252 min read


3 CX FIXES YOU CAN IMPLEMENT THIS WEEK FOR INSTANT GAINS.
CX wins don’t have to take months. Here are 3 quick fixes you can roll out this week for immediate results.
Sep 16, 20252 min read


5 WAYS TO SPOT AND STOP CX PROFIT LEAKS FAST.
Small CX issues can drain big profits. Here’s how to spot the leaks—and stop them—before they hit your bottom line.
Sep 11, 20252 min read


THE SILENT CX FAILURES BLEEDING YOUR REVENUE DRY.
The biggest threat to your revenue isn’t loud—it’s the silent CX failures driving customers away without a word.
Sep 9, 20252 min read


WHY CX, NOT ADS, DRIVES THE BIGGEST REVENUE JUMPS.
Ads can buy attention. Only CX can earn loyalty—and the revenue jumps that last.
Sep 4, 20252 min read


YOUR BRAND'S NEW LOOK MEANS NOTHING WITHOUT CX THAT DELIVERS
A rebrand might turn heads, but only CX will keep customers. Here’s how to make your new look mean something.
Sep 2, 20252 min read


WEB3 IS HERE. YOUR CX STRATEGY ISN'T READY!
Decentralisation. Transparency. Ownership. Web3 is flipping the Customer Experience playbook and most brands are still playing catch-up.
Jul 10, 20252 min read
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